Dell.com, one of the world’s largest and busiest online destinations for consumer electronics has unveiled Dell Design Studio, an interactive gallery of original contemporary artwork commissioned exclusively for personalizing Dell StudioTM 15 and 17 laptops. The unveiling of Design Studio on Dell.com, marks an industry first and gives individuals nearly unlimited potential to turn their laptop into works of art.
The designs and art choices are quite diverse with offerings from some new and upcoming artist and caused-based art around (PRODUCT) RED. Works by Jason Bacon, Brittany Waldner, and Derek Welch, and Guillaume Wolf join images by Joseph Amedokpo, Tristan Eaton, Siobhan Gunning, Bruce Mau, and Mike Ming. Think about a rich indigo blue design populated with Asian inspired pop art or an image with a 1970’s Chevy El Camino coming out of the corner with whole bunch of other race inspired icons. Very different to say the least.
Exploring the more than 100 creative and colorful personalization options in the Design Studio is easy and intuitive. Online shoppers in the U.S. can apply a design, change viewing angles, zoom in on details, and read an artist’s inspiration or bio with a few mouse clicks. They can also share their favorite images with friends through links to FaceBook, My Space, Stumbleupon, Twitter and Digg.
Dell Design Studio offers more than 100 exclusive and original works of art to express personal style for the Dell Studio 15 and Studio 17 laptops for $75. Each image is permanently tattooed into the laptop lid, making the design extremely durable. Dell’s (PRODUCT)RED artwork selection expands to 52 unique images. Each purchase of a new Dell Studio 15 or 17 laptop with a (PRODUCT)RED artwork directly contributes $20 to The Global Fund, which helps fund AIDS programs in Africa.
Several images are available in a “series” – variations of an image based on color scheme or levels of additional detail. Shoppers can select an interpretation that best reflects their unique style.