Apple announced a new 8GB model of the iPod nano (PRODUCT) RED Special Edition in response to outstanding customer demand. Apple will contribute $10 from the sale of each iPod nano (PRODUCT) RED to the Global Fund to help fight HIV/AIDS in Africa.
The sad fact is, more than 4,400 people die each day from AIDS in sub-Saharan Africa, and 2,000 children become infected with HIV each day.
Since (PRODUCT) RED was first launched, up to 50% of the gross profit has been used towards the fight of AIDS in Africa. (PRODUCT) RED has helped to generate $100 million for the Global Fund, consumers know that just by making that choice of Red, they are helping thousands of Woman and Children who have this terrible illness.
(RED) was created by U2 lead singer Bono and Bobby Shriver to engage business in the fight against AIDS in Africa by getting the world’s most iconic companies to make uniquely branded products. The Global Fund to Fight AIDS, Tuberculosis and Malaria was established in 2002, with the support of the world’s leaders and UN Secretary General Kofi Annan, to dramatically increase resources to fight three of the world’s most devastating diseases, and to direct those resources to areas of greatest need by supporting locally-driven strategies. To date, the Global Fund has committed $5.2 billion (US) to more than 363 programs in 131 countries. For more information about (RED) please visit www.joinred.com.
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